Communication Blog
Digital analytics spring cleaning tips
Refresh your tracking this spring by clearing out cluttered setups and auditing GA4 to ensure your data evolves alongside your goals for smarter decision-making.
Connecting the right experts with reporters
Whether it’s through "newsjacking" a breaking story or prepping a faculty member for their first big interview, learn how to bridge the gap between campus innovation and the national spotlight.
Accessibility Ambassadors: Writing Alt Text for the Humanities
Learn how to craft alt text for images in various contexts.
Learn and network at two upcoming communicator events
Join marketing and communications colleagues for professional development opportunities on the Twin Cities campus.
Brand Language Labs: Beginning the integration of Leave a Future
As we begin to integrate the new Leave a Future brand into our marketing and communications work ahead of its fall public launch, we are working directly with communicators across the University to share insights into how to apply brand language, voice and tone, and inviting feedback and questions to shape our direction forward.
Podcasting as a tool for thought leadership
Podcasts are an ideal media for faculty to share their expertise and break down complex ideas through storytelling and more intimate, personal conversations.
Accessibility Ambassadors: UMN Accessibility Resources
Learn about online resources and contacts to help University faculty and staff meet accessibility requirements for the April 24, 2026 policy implementation and beyond.
Accessibility Ambassadors: Web Accessibility Checkers Lightning Talks and Q&A
Discover tools to improve the accessibility of your web content.
The benefits of Digital Asset Management for higher education
Universities are moving beyond basic cloud storage to streamline workflows and protect their brand integrity. Explore how other universities utilize Digital Asset Management through real-world success stories.
Spotlighting 2026 Internal Communications trends
Explore key takeaways from a survey of hundreds of internal communicators from around the world to learn how they’re working, what’s working and what’s next for them.